Restructuring RTL Nederland

the Netherlands



RTL Netherlands new management anticipated on decline in the TV advertising market by renewing its operating model, reduce its cost base and streamline the organization


A 3Rivers team dived deep into the organization by its F-scan methodology and created the awareness that the operating model of RTL had to change.


3Rivers designed a new strategy and helped RTL NL to integrate its broadcast and online activities and, in the process, reduced RTL’s cost base successfully. In order to cement the results Meindert Landsmeer stayed on for 6 months ad interim in the management board.


If you feel you are facing similar issues and that we can help you overcome them, feel free to send us a hello. We will contact you to have an open conversation about how to improve the effectiveness of your media organization.

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